Entering the Algorithm: A Guide to Organic Growth on Instagram Communication (Conference Call Back - Highly Rated 2025 Conference Session)

Description

Discover the secrets to mastering Instagram growth without resorting to paid promotions. Learn why you should be using a creator account and unlock its powerful features designed to enhance your visibility and engagement. #Hashtags and scheduling websites are so last year! Instead learn the strategic use of tags, trending audio, and collaborations to amplify your reach and build a dedicated following. Additionally, understand why a focus on Reels is crucial for tapping into Instagram's dynamic algorithm and maximizing your organic growth potential.

About the Presenter: 

Eric Perez is a seasoned video editor who focuses on using digital storytelling to enhance the online presence of educational institutions. He started his career in School PR as a Communications Intern at the Stanislaus County Office of Education during his junior year of college. After graduating from California State University, Stanislaus with a Bachelor's in Communications, Eric realized that he had found his desired career pathway in School Communications. Currently serving as the Communications Specialist for the Colton Joint Unified School District, Eric creates digital content that drives growth across social media channels. He aims to inspire the next generation through compelling visuals that resonate with students, parents, and educators.